La Tomatina of Buñol has renewed its logo and poster

La Tomatina renews its image with characters and Tico Tica integrated into the new logo.

On Friday May 13th took place the official presentation of the new logo and new image Tomatina Buñol 2016, to be held on August 31, the last Wednesday of the month as usual. Parque El Planell has been the place chosen this time, agreeing with the celebration of the XI Trade & Tourism Fair of the town.
La Tomatina 2016 new logo

The main novelty of this year is the new image of the Festival. A new image with a new more dynamic and modern typography in calligraphic style which integrates the characters of Tico and Tica on the logo, and also includes the dot-info on the name to distinguish the official web address of the page and related social media accounts. A new image which will be integrated from this edition to all supports and graphics of La Tomatina of Buñol.

La Tomatina, the funniest battle in the world

Is just this funny character of the Festival which has sought to highlight in this year’s poster, designed once again by Socarrat Studio.

The main image is a tribute to the Fest itself and the unique experience of participating in it.

The guerrilla tomato with the slogan «Born to be happy’ in the helmet wants to be an ode to happiness and peace, a desire that hopefully one day all the battles fought in the world can be just for fun and entertainment as La Tomatina.